Posted on : 06-04-2011 | By : James | In : Marketing Ideas
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Everyone loves a freebie, a fact that businesses have been using to their advantage since time immemorial. Companies give away everything from free samples of their products and services to a whole host of other corporate gifts to entice the business of potential clients or to encourage repeat business.
Posted on : 29-03-2011 | By : James | In : Marketing Ideas
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In the B2C environment, most customers tend to do a bit of online research before actually placing an order, and the same is equally true, if not more so, with B2B customers. What this means is that even if your company uses marketing automation tools that allow you to identify potential customers and provide you with insight into the types of goods or services that they are interested in, if you don’t time your follow-up just right, you could risk either scaring them off or letting the lead go cold.
Posted on : 25-02-2011 | By : James | In : Marketing Ideas
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Take a minute to answer these 3 questions…
1. How much do you spend monthly on marketing efforts?
2. What is your return on that investment?
3. What is one thing you could do today to improve your marketing ROI?
Posted on : 18-06-2010 | By : James | In : Uncategorized
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The new WordPress QGM Blog is up and ready!
